Hi, I'm Elliot. Product Design Leader based in NYC. I'm a hands-on design leader, with a focus on building AI-driven products and brand experiences.

I've spent 15+ years across product design, branding, and creative direction. At PayPal, I worked on identity, onboading, risk & compliance experiences that impact millions of users globallly. Prior to that, I worked at scale across Meta, eBay, and Adobe, where clarity decides whether people actually use what you build. Through all of it, the focus has stayed the same, to solve the real problem and make the result clear enough to trust.

Lately, I've been designing and building with AI tools like Cursor, v0, and Figma Make, and putting that to work on my own app, which launches shortly.